A Starlink user terminal, also known as an antenna or satellite dish, on the roof of a building.
SpaceX
Elon Musk’s SpaceX rolled out new pricing for residential Starlink customers based on its ability to deliver service, according to emails to customers reviewed by CNBC.
The changes, outlined on Tuesday, split residential users of its satellite internet service into areas of “limited capacity” and “excess capacity.” Prices will rise $10 per month, to $120, for users in limited capacity areas, while prices will drop $20 a month, to $90, for those in excess capacity areas. The new pricing will take effect on April 24.
The company also made changes to pricing for its RV customers, increasing the service cost by $15 a month to $150.
The price adjustments come about a year after SpaceX hiked prices across the board for products and services, citing “excessive levels of inflation.”
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SpaceX continues to expand its Starlink network through regular satellite launches, with nearly 4,000 launched to date. Its service reached 1 million subscribers in December and is steadily expanding its product offerings – selling services to residential, business, RV, maritime and aviation customers.
Earlier this month, SpaceX leadership announced that Starlink “had a cash flow positive quarter” in 2022 as it works to make the business profitable.